Cynthia Haddock | Interactive Media & Web Designer
Education

The Art Institute of California - San Francisco
Bachelor of Science, Multimedia and Web Design
September 2002 – June 2005

• Graduated with Honors
• Awarded Best Portfolio – Spring 2005 Graduating Class

Las Positas College - Livermore, CA
Associate of Science, Computer Science
August 1999 - December 2001

• Graduated with Honors


Professional Experience

Senior Creative Coordinator – Pottery Barn Internet Creative
Williams-Sonoma, Inc. - San Francisco, CA
February 2010 – Present
• Design creative and innovative solutions for new interactive experiences
• Collaborate with merchandising team to clarify design objectives, create comps and revise creative in a timely manner
• Partner closely with PB brand managing editor to ensure accuracy on all asset copy
• Coordinate schedule and deliverables for seasonal content releases
• Work closely with other departments to launch seasonal social media updates, including Facebook posts and contests
• Set goals and expectations and manage workflow of creative coordinator
• Prepare and present creative for approval by executive team
• Perform Quality Assurance testing on website for upcoming releases

Creative Coordinator – Pottery Barn Internet Creative
Williams-Sonoma, Inc. - San Francisco, CA
June 2007 – February 2010
• Responsible for managing a wide range of design projects from creative brief through completion, including homepages and key landing pages
• Expanded the amount of interactive media on the site, including category pages and subcategory pages where content is more relevant to the customer
• Worked closely with Creative Director on new template and top navigation design for the P2 (2007) and DP (2009) platform changes.
• Hired and trained new production assistants
• Consulted with the Web Developer to collaborate on design and technical solutions to meet ever evolving business needs
• Partnered closely with other departments and outside vendors to launch seasonal content, including videos, retail store events and assets for on-going partnership with Benjamin Moore
• Managed work flow of team members and consistently met deadlines
• Prepared and presented creative for approval by executive team
• Performed Quality Assurance testing on website for upcoming releases

Creative Production Assistant – Pottery Barn Internet Creative
Williams-Sonoma, Inc. - San Francisco, CA
September 2005 – June 2007
• Conceptualized designs for new site functionality - presented creative and innovative solutions that worked within the brand style guide and user interface schematics
• Assisted coordinators in preparing electronic files for delivery to Web developer
• Gathered information for internet specific photo needs – working closely with merchandising team, determined photo needs, updated shot lists, and assisted on photo shoots
• Persuaded management to bring all outsourced Flash/interactive media projects in-house by demonstrating strong ability in Flash creation and execution
• Prepared presentations for higher level executives, including presentations for yearly Store Manager’s Conference and Las Vegas Call Center Conference
• Maintained master seasonal asset lists
• Performed Quality Assurance testing on website for upcoming releases

Freelance Experience

Web & Email Designer/Developer
Frankee Uno Salon & Gallery - San Francisco, CA
January 2007 – May 2009
• Designed and coded website
• Designed and coded HTML email marketing campaigns

Web Designer/Developer
Doie Designs - Los Angeles, CA
August 2005 – May 2009
• Designed and coded website for clothing designer
• Implemented online shopping using third-party vendor software

Web Designer/Developer
Petersen, Flynn & Dinsmore - San Francisco, CA
July 2005 – July 2006
• Designed and coded website for financial adviser firm

Web Designer/Developer
Saving Tails - San Francisco, CA
September 2004 – June 2006
• Designed and coded website for non-profit animal rescue organization

Web Designer/Developer
Our Lady of Guadalupe School - Fremont, CA
January 2005 - April 2005
• Designed and coded website for private elementary school
• Developed templates for school officials to keep website updated after project completion

Employment History

Fitness Instructor
The Bar Method, Marina - San Francisco, CA
November 2007 – present


Weekend Front Desk Manager
The Bar Method, Marina - San Francisco, CA
November 2006 – November 2007


Gift Packaging and Web Production Assistant
MyFavoriteCity.com - Burlingame, CA
August 2004 – August 2005


  Resume
Click to download
PDF Resume Download Word Document Resume Download
Software
• Photoshop
• llustrator
• InDesign
• Flash
• Dreamweaver
• Microsoft Word
• Microsoft Excel
• Microsoft Powerpoint
• Apple Final Cut Pro
• DVD Studio Pro
• Discreet 3ds Max

Technical Skills
• ActionScript
• HTML
• CSS
• JavaScript
• Visual Basic Programming
• UNIX
• PHP
• mySQL
• C++ Object Oriented Programming